MCMN

Services

We work alongside producers and partners to bring touring musicals and live experiences across Asia. Engage us to build an Asia tour plan, or to run local production and show management for you.

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Asia Tour Partner

Asia Tour Partner

Strategy, routing, partner introductions and execution planning for touring-ready productions entering Asia.

StrategyRoutingPartner IntroductionsExecution Planning
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Show & Production Management

Show & Production Management

Local execution, production delivery and company management for incoming tours, from load-in through closing.

Local ExecutionProduction DeliveryCompany Management
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Technical Advance

Technical Advance

Technical requirements advanced with venues and suppliers so every stop on the tour is ready before you arrive.

Venue AdvanceTechnical RequirementsLocal Suppliers
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On-Ground Execution

On-Ground Execution

On-site leadership across cities and venues, keeping people, schedules and budgets on track.

On-Site LeadershipMulti-CityCost Discipline

How we work

Market fit & feasibility

We start with your production and your goals, and assess how it fits each market in Asia commercially and operationally.

Routing & partners

We plan a route across cities and venues and introduce you to the right presenters and promoters, supporting the negotiation.

Budgets & timelines

We build budget frameworks, settlement models and timelines so every partner is aligned before the tour is confirmed.

Technical advance

We advance technical requirements with venues and coordinate local staffing and vendors ahead of arrival.

Load-in to closing

We lead on site from load-in through closing, managing the company, the schedule and costs so the show runs smoothly.

Market fit & feasibility
Routing & partners
Budgets & timelines
Technical advance
Load-in to closing

What our partners say

MCMN’s leadership has been recognized for excellence in entertainment management through testimonials from producers, partners and talents.

“I have taken many shows to Singapore including MAMMA MIA !, WICKED and BLUE MAN GROUP and have always very much enjoyed working with Shermaine, not only due to her high skill in budgeting, planning and coordinating our seasons, but also the confidence knowing the engagements will be managed very courteously, respectfully and professionally.”
NG

Nick Grace

Managing Director, Nick Grace Management

“I had the pleasure of working with Shermaine for multiple concerts and shows at the Sands Theatre at Marina Bay Sands during her time with Base Entertainment. Shermaine is always a delight to deal with. She is a consummate professional and has exceptional knowledge and skill when it comes to staging concerts and events. Whether technical and production matters, music and orchestral requirements, staging and presentation or budgeting and finance, Shermaine has the rare ability to be able to always see not only the big picture but she has an innate understanding of all the important component parts and how they should go together to ensure a successful whole.”
MC

Mindy Coppin

Managing Director, Orpheus Management Group Pte Ltd

“Working with Shermaine on the shows ‘Kumar Unmasked,’ ‘Kumar Uncut,’ ‘Kumar Guilty,’ and ‘Kumar Lockdown’ at Marina Bay Sands Theatre was an absolute pleasure. Her professionalism, creativity, and ability to bring out the best in everyone involved made the entire process seamless and enjoyable. Her vision and attention to details were key in making these productions truly stand out. She is not only incredibly talented but also a fantastic collaborator who makes working together easy and rewarding. I highly recommend Shermaine to anyone looking for excellence in their projects and look forward to more opportunities to work together with Shermaine in the future.”
LJ

Logan Joshua

CEO, RaRa Productions Pte Ltd

“Shermaine has been the ultimate collaborator over the years. Her impressive ability to manage a team full of all sorts of personalities comes from her highly individualized interpersonal approach. Time and time again, she proves the ability to assemble teams that are unified, motivated, and passionate. The icing on the cake is that Shermaine has a warm personality, takes the time to listen, and simply makes things happen.”
JF

Jon Fox

International Orchestral and Commercial Artist

“I have taken many shows to Singapore including MAMMA MIA !, WICKED and BLUE MAN GROUP and have always very much enjoyed working with Shermaine, not only due to her high skill in budgeting, planning and coordinating our seasons, but also the confidence knowing the engagements will be managed very courteously, respectfully and professionally.”
NG

Nick Grace

Managing Director, Nick Grace Management

“I had the pleasure of working with Shermaine for multiple concerts and shows at the Sands Theatre at Marina Bay Sands during her time with Base Entertainment. Shermaine is always a delight to deal with. She is a consummate professional and has exceptional knowledge and skill when it comes to staging concerts and events. Whether technical and production matters, music and orchestral requirements, staging and presentation or budgeting and finance, Shermaine has the rare ability to be able to always see not only the big picture but she has an innate understanding of all the important component parts and how they should go together to ensure a successful whole.”
MC

Mindy Coppin

Managing Director, Orpheus Management Group Pte Ltd

“Working with Shermaine on the shows ‘Kumar Unmasked,’ ‘Kumar Uncut,’ ‘Kumar Guilty,’ and ‘Kumar Lockdown’ at Marina Bay Sands Theatre was an absolute pleasure. Her professionalism, creativity, and ability to bring out the best in everyone involved made the entire process seamless and enjoyable. Her vision and attention to details were key in making these productions truly stand out. She is not only incredibly talented but also a fantastic collaborator who makes working together easy and rewarding. I highly recommend Shermaine to anyone looking for excellence in their projects and look forward to more opportunities to work together with Shermaine in the future.”
LJ

Logan Joshua

CEO, RaRa Productions Pte Ltd

“Shermaine has been the ultimate collaborator over the years. Her impressive ability to manage a team full of all sorts of personalities comes from her highly individualized interpersonal approach. Time and time again, she proves the ability to assemble teams that are unified, motivated, and passionate. The icing on the cake is that Shermaine has a warm personality, takes the time to listen, and simply makes things happen.”
JF

Jon Fox

International Orchestral and Commercial Artist

“I have taken many shows to Singapore including MAMMA MIA !, WICKED and BLUE MAN GROUP and have always very much enjoyed working with Shermaine, not only due to her high skill in budgeting, planning and coordinating our seasons, but also the confidence knowing the engagements will be managed very courteously, respectfully and professionally.”
NG

Nick Grace

Managing Director, Nick Grace Management

“I had the pleasure of working with Shermaine for multiple concerts and shows at the Sands Theatre at Marina Bay Sands during her time with Base Entertainment. Shermaine is always a delight to deal with. She is a consummate professional and has exceptional knowledge and skill when it comes to staging concerts and events. Whether technical and production matters, music and orchestral requirements, staging and presentation or budgeting and finance, Shermaine has the rare ability to be able to always see not only the big picture but she has an innate understanding of all the important component parts and how they should go together to ensure a successful whole.”
MC

Mindy Coppin

Managing Director, Orpheus Management Group Pte Ltd

“Working with Shermaine on the shows ‘Kumar Unmasked,’ ‘Kumar Uncut,’ ‘Kumar Guilty,’ and ‘Kumar Lockdown’ at Marina Bay Sands Theatre was an absolute pleasure. Her professionalism, creativity, and ability to bring out the best in everyone involved made the entire process seamless and enjoyable. Her vision and attention to details were key in making these productions truly stand out. She is not only incredibly talented but also a fantastic collaborator who makes working together easy and rewarding. I highly recommend Shermaine to anyone looking for excellence in their projects and look forward to more opportunities to work together with Shermaine in the future.”
LJ

Logan Joshua

CEO, RaRa Productions Pte Ltd

“Shermaine has been the ultimate collaborator over the years. Her impressive ability to manage a team full of all sorts of personalities comes from her highly individualized interpersonal approach. Time and time again, she proves the ability to assemble teams that are unified, motivated, and passionate. The icing on the cake is that Shermaine has a warm personality, takes the time to listen, and simply makes things happen.”
JF

Jon Fox

International Orchestral and Commercial Artist

“I have taken many shows to Singapore including MAMMA MIA !, WICKED and BLUE MAN GROUP and have always very much enjoyed working with Shermaine, not only due to her high skill in budgeting, planning and coordinating our seasons, but also the confidence knowing the engagements will be managed very courteously, respectfully and professionally.”
NG

Nick Grace

Managing Director, Nick Grace Management

“I had the pleasure of working with Shermaine for multiple concerts and shows at the Sands Theatre at Marina Bay Sands during her time with Base Entertainment. Shermaine is always a delight to deal with. She is a consummate professional and has exceptional knowledge and skill when it comes to staging concerts and events. Whether technical and production matters, music and orchestral requirements, staging and presentation or budgeting and finance, Shermaine has the rare ability to be able to always see not only the big picture but she has an innate understanding of all the important component parts and how they should go together to ensure a successful whole.”
MC

Mindy Coppin

Managing Director, Orpheus Management Group Pte Ltd

“Working with Shermaine on the shows ‘Kumar Unmasked,’ ‘Kumar Uncut,’ ‘Kumar Guilty,’ and ‘Kumar Lockdown’ at Marina Bay Sands Theatre was an absolute pleasure. Her professionalism, creativity, and ability to bring out the best in everyone involved made the entire process seamless and enjoyable. Her vision and attention to details were key in making these productions truly stand out. She is not only incredibly talented but also a fantastic collaborator who makes working together easy and rewarding. I highly recommend Shermaine to anyone looking for excellence in their projects and look forward to more opportunities to work together with Shermaine in the future.”
LJ

Logan Joshua

CEO, RaRa Productions Pte Ltd

“Shermaine has been the ultimate collaborator over the years. Her impressive ability to manage a team full of all sorts of personalities comes from her highly individualized interpersonal approach. Time and time again, she proves the ability to assemble teams that are unified, motivated, and passionate. The icing on the cake is that Shermaine has a warm personality, takes the time to listen, and simply makes things happen.”
JF

Jon Fox

International Orchestral and Commercial Artist

Ready to bring your show to Asia?

Share what you’re touring and where you want to go. We’ll respond with practical next steps.

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